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200 years of English Eccentricity

Atkinsons was established in London in 1799  by James Atkinson. The fragrance house and its emblematic bear went on to become the official perfumer to the Royal Court of England and to the most aristocratic clientele worldwide including Tsarina of Russia, King George IV, Napoleon Bonaparte, Duke of Wellington and many more. 

Drawing on 200 years of English eccentricity, style and impeccable manners, Atkinsons is now ushering in a new century of perfume snobbery. “True style,” as Beau Brummel once said, “never goes out of fashion. You simply cannot keep a good bear down”.

Truly Uncommon Scents

In 1800, James Atkinson hit upon his most startling creation to date,
a fearlessly English Eau de Cologne totally different from the Italianate colognes then in vogue. Curiously fresh yet warm and spicy, the new Eau de Cologne was stronger and more prepossessing than its continental cousins, with a lingering trail that conjured forth the confident attributes of the British Empire.

It and all things Atkinsons became such a sensation with the royal ranks that when King George IV caught a whiff of it at Buckingham in 1826, he proclaimed Atkinsons the Official Perfumer to the royal Court of England on the spot. From then on the sweet smell of Atkinsons’ success wafted
throughout the realm, emanating most deliciously, in 1832, from its utterly fantastic new headquarters at 24 Old Bond Street.

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Treat your guests like royalty. Your high-flying traveller will appreciate this first class international brand for its eccentricity, originality and 200 year heritage. Atkinsons royal appointment is unrivalled within the beauty and hotel industry, ensuring your guest experiences the best of the British establishment.

Hotel Collection

24 Old Bond Street
Amber Empire
Big Bad Cedar

Our Brands

Balmain
Balmain
Balmain
Kevin Murphy
Kevin Murphy
Kevin Murphy
Apotheke
Apotheke
Apotheke
Vuudh
Vuudh
Vuudh
Atkinsons
Atkinsons
Atkinsons
Appelles
Appelles
Appelles
biology
biology
biology
Metis
Metis
Metis
Urban
Urban
Urban
Vivid Active
Vivid Active
Vivid Active
Soak
Soak
Soak
Zambeli
Zambeli
Zambeli
elements
elements
elements
peter morrissey
peter morrissey
peter morrissey