Established in 2011, Sydney-based APPELLES was designed for five star luxury hotels and discerning travelers across the globe have since fallen for this understated premium brand.
One of Australia’s fastest growing brands, APPELLES provides premium body, hair and lifestyle products combining only the finest ingredients, compounds and scientific intellect. Native essential oil blends and powerful extracts combine with the latest technology resulting in a premium skin and hair care range. Quality ingredients, environmentally conscious packaging and animal cruelty free ensure our APPELLES products are as kind to the environment as they are to you.
I launched Vanity Group and APPELLES in 2011 with the vision of improving the global standards of in-room guest amenities. I wanted to create a high-end beauty and lifestyle brand with an exceptional quality and with that in mind, the inspiration for APPELLES began to grow. APPELLES has been the heart and soul of Vanity Group and is one of Australia’s fastest growing retail brands. I am driven by beautiful things in life that surprise and delight. You need to be different. In order to do this, you must always strive to provide what everyone cannot. For me, creating a brand that focuses on the little touches.
Paul Tsalikis, Founder APPELLES
APPELLES features a combination of the finest essential oils with botanical extracts to deliver outstanding results. With essential oils including Mandarin Peel, Rosemary, Lavandin Super, Lemon Myrtle, Sandalwood, Geranium, Blackcurrant and more, the APPELLES collections deliver noticeable results and indulgent sensory experiences.